Storytelling
for business
Learn to be impactful in all public speaking engagements

The program
Tell
stories?
But... why?
Why storytelling? History as a support for
memory. Storytelling at work.
who is it
than a good one
history ?
The plot and structure of stories. The structure of stories in business.
Storytelling and leadership
Storytelling to achieve your managerial objectives. The 6 narrative arcs. Writing your story.
Give life
to his story
Pimp my story. Bring your story to life and make it captivating.
Skills acquired
Understanding the importance of stories and how storytelling in business can make a real difference.
Master the key techniques and methods for telling a captivating and engaging story.
Know the 5 steps that make up the structure of any story.
Make an impression and be more impactful in all your speeches thanks to the power of stories and emotions.
The essential role of storytelling in leadership and the importance of stories in conveying vision to the organization.
Create a stockpile of stories ready to be told to achieve your goals.
Convince, inspire, unite, share a vision and commit to action.

